say this without judgment. We have good reasons to fear saying no. We worry we’ll miss out on a great opportunity. We’re scared of rocking the boat, stirring things up, burning bridges. We can’t bear the thought of disappointing someone we respect and like. None of this makes us a bad person. It’s a natural part of being human. Yet as hard as it ca

Opportunity costs reflect the fact that every ‘yes’ we say is a ‘no’ to whatever else we could’ve been doing with that time and energy instead. Suppose a co-worker asks you to take on some extra projects. If your goal is to get a promotion or raise, and helping out on extra projects is a way to get there, then you might be more inclined to say ‘yes