It's 2025... do you really know who your customers are?
neutralgroundnetwork.com
It's 2025... do you really know who your customers are?
It’s not enough to know what your customers want; you need to understand what’s stopping them from getting it. Dive deep into their struggles—both rational and irrational—to find juicy insights.
Louis Grenier • Stand The F*ck Out: The No-Nonsense Guide to Positioning Your Business, Finding Your People, and Building a Durable Brand
Understanding personas ensures readers get personal value and relevant information. This means really (going deep) and considering consumer psychology, demographics, and knowledge levels to sculpt appropriate tone, detail, and advice in your outputs.
17 Expert Tips For Content Writing In 2025
When writing sales pages, one of Lloyd-Martin’s favorite ways to learn about her audience and their needs is by watching recorded sales calls.
“Those Zoom calls are gold,” she says.
“As you listen to the conversation, pay attention to what’s being said, how the prospect says it, and how the prospect reacts. By doing so – and tracking trends across ca... See more
“Those Zoom calls are gold,” she says.
“As you listen to the conversation, pay attention to what’s being said, how the prospect says it, and how the prospect reacts. By doing so – and tracking trends across ca... See more
Bea Pe Benito • 17 Expert Tips For Content Writing In 2025
Understanding your audience will help you answer important questions about your pages, like these: Do your messages meet your prospects’ needs? Does the page content match what they expect to see? Is your value proposition appealing to them? Are your calls to action appropriate for their buying behavior? Without understanding your audience, you won
... See more