It Doesn't Have to Be Crazy at Work

So something as minor as “Are we doing enough on Instagram?” can shoot Instagram to the top of the marketing priority list. It was a mere suggestion, but it’s taken as a mandate. “Why would she be talking about Instagram unless she really thought Instagram was super important?”

allow everyone to be heard and then turn the decision over to one person to make the final call. It’s their job to listen, consider, contemplate, and decide.

Here’s what’s going on: The trust battery is dead.

If you don’t want gnarly roots in your culture, you have to mind the seeds.

People make it because they’re talented, they’re lucky, they’re in the right place at the right time, they know how to work with other people, they know how to sell an idea, they know what moves people, they can tell a story, they know which details matter and which don’t, they can see the big and small pictures in every situation, and they know ho

Yet employees’ time and attention are among the scarcest resources we have.

Without a fixed, believable deadline, you can’t work calmly. When you don’t trust the date, or when you think it’s impossible to do everything someone’s telling you to do within a specific period of time, or when someone keeps piling on more work without giving you more time, you work frantically and maniacally. Few things are as demoralizing as wo

Fuck the mission. No mission (in business, anyway) is worthy of such dire personal straits.

Taking a risk doesn’t have to be reckless. You’re not any bolder or braver because you put yourself or the business at needless risk. The smart bet is one where you get to play again if it doesn’t come up your way.