Investing in Culture: An Interview With Michael Karnjanaprakorn, Founder of Otis

One of the benefits of producing consistent creative work is that it comes with a narrative network effect: The more people who know and love the story of an object, the stronger the tie to that object becomes. For a brand like MSCHF, success might not always come from money—sometimes, it comes from products that reinforce how they want to articula... See more

how can we combine top down critical narratives and curation in what we think is an important art movement together with access to emerging artists and opportunities in a way that there is real investment value, precisely because they're undiscovered. And so our thinking there is to really try to create the MoMA for generative art by pairing some o... See more

3LAU turns to both the streetwear and fine-art industries for inspiration, because both of those worlds invert the mainstream music-industry model of low-margin ubiquity in favor of high-margin scarcity.

Warhol’s Factory, it is not. That being said, events like Ariana Grande’s Fortnite concert and a number of genuinely beautiful NFT collections, like graphic artist Ezra Miller’s Solvency series, suggest there is scope to create something exciting, youthful and important amid all the clamour. Maybe the problem is simply that Zuckerberg and Co’s imag... See more