INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
Marty Caganamazon.com
INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
live‐data tests, and understand and interpret the results.
tell the team what you need them to accomplish and how the results will be measured, and let the team figure out the best way to solve the problems.
technology infrastructure
The rest of the company will use OKRs a bit differently, but for the product management, design, and technology organization, focus on the organization's objectives and the objectives for each product team, which are designed to roll up and achieve the organization's objectives.
For example, if you show your prototype to two different people and the response you get is substantially different, your job is to try to figure out why. Maybe you have two different types of customers, with different kinds of problems.
Our goal in discovery is to validate our ideas the fastest, cheapest way possible.
Objectives should be qualitative; key results need to be quantitative/measurable. Key results should be a measure of business results, not output or tasks.