How today's fastest growing B2B businesses found their first ten customers
Lenny Rachitskylennysnewsletter.com
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How today's fastest growing B2B businesses found their first ten customers
Founders spoke to a median of 30 potential customers to validate their idea before committing.
Lenny Rachitsky • How the most successful B2B startups came up with their original idea
It’s always worth it to be personal. Reach out to people who have some standing in the respective markets and communities. Be truthful about why you ask, and people will be helpful most of the time. Some won’t be. There will always be skeptics, and some markets are full of them.