To move the needle on the KPI is the highest leverage thing you can be doing. It always comes in the form of tasks that involve talking to users and building, and iterating your product, nothing else. This is in direct contrast with fake startup progress which is when founders focus on things that are not directly related to growing your primary KP... See more
it's actually quite easy for a low-value work to unnoticeably creep into your schedule and it actually takes a lot of work and effort to not let this happen...So here's an experiment. Try journaling in great detail of each day in the past week every single hour. So hour by hour, what is it that you're exactly doing and be honest on what you thought... See more
you should keep a spreadsheet of ideas that can move your primary KPI and not to be too repetitive, but these tasks are almost always a variant of two things, right? One, talking to users and two, building product. Talking to users helps you with three things: it converts them into customers and revenue or helps you convert them into customers and ... See more