How to Have Kick-Ass Ideas: Shake Up Your Business, Shake Up Your Life

What Do You Do With an Idea?

One of the joys of parenthood is that you get to read a lot of books with your kids. One of my favorite books to read with Dev and Maya is Kobi Yamada’s What Do You Do With An Idea?

Illustration by Mae Bostrom

I don’t want to spoil it, but after feeling a little embarrassed by his idea, trying to hide it away and prote

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And this brings us to the most important lesson we can learn from Art Fry and his Post-It Notes: when the world presents you with something interesting or frustrating or curious, choose to do something about it. Choose to be a creator.