How to build a Community that loves you

- In the end, the best way to build a loyal community is to give them a product they can't find anywhere else -- one that solves a deep problem previously left unsolved.

Increasingly, building a successful startup involves not only building a product that people can’t get enough of, but also building an engaged, loyal community around that product.

The people who interact with your product generally fall into one of four buckets: Customers/users buy and/or use your product. Evangelists tell everyone they know to buy... See more

Love motivates people to work through challenges that might otherwise lead them to give up. If those founders had focused on building for a customer they genuinely loved, they would have been more likely to persevere and create something that addressed a deep need. If they were to find a customer they loved serving, I would invest in them again.

Ano... See more

To build an audience, you help people. To build a community, you help people help each other.