How to be a sustainable fashion lover – and why it matters

Reduce your consumption whenever possible. Use Buy Nothing groups and share between friends. Set a challenge to reuse each packaging item at least once. Remember, you don’t have to be a zero-waste master who fills only a mason jar of waste each week, but it is about reusing things whenever you can. Rethink your running clothes by choosing quality o

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Investigate the why behind your purchases. What do you really need? Practice slowing down before you buy. Wait a week and see if you still want or need that item. Words like green, sustainable, and natural have lost their meaning through giant corporations using them for minimal changes. Be aware. Have the hard conversation with loved ones about th

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Sustainable commerce will be one of the major trends of the coming decades, powering megatrends like overstock and secondhand.

In 2021, the British Fashion Council’s Institute of Positive Fashion addressed the impact of the fashion industry. Their top key target outcome? Reduce the volume of new physical clothing.

Traditionally, you'd find labels like "organic" and "sustainably-grown" in the grocery aisle, but the same verbiage is becoming popular in the fashion industry, too.