Highlights 🥦 How to Tell an Incredible Story

Your work doesn’t exist in a vacuum. Whether you realize it or not, you’re already telling a story about your work. Every email you send, every text, every conversation, every blog comment, every tweet, every photo, every video—they’re all bits and pieces of a multimedia narrative you’re constantly constructing. If you want to be more effective whe

There is perhaps no faster way to evoke a strong emotion than to tell or hear a compelling story.

Let me say it again, because it’s that important: A great storyteller creates a movie in the mind of the audience. Listeners should be able to see the story in their mind’s eye at all times. At no point should the story become visually obscured or impossible to see. As the title of this chapter suggests, effective storytelling is cinema of the mind

If you want to be more effective when sharing yourself and your work, you need to become a better storyteller. You need to know what a good story is and how to tell one.

Seeing your story as you tell it is a great thing. It will help you connect to it more effectively. Your emotional state will more closely match your actual emotions from the time and place that you are describing. When you can see your story, it is more likely that your audience will see your story too.