Highlights 🥦 How to Tell an Incredible Story
neural coupling is one of the strongest attributes of storytelling. When listening to a story, a listener’s brain lights up and mirrors the same patterns as the storyteller’s, particularly when the story engages the senses and emotions.
Karen Eber • The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire
For example, consider these two sentences: “I was nervous as I started to give my talk.” “As I walked into the room, the chairs were laid out in rows like soldiers facing a firing squad. The podium stood center stage, bathed in a bright spotlight. My legs trembled like jelly on a trampoline—what had I gotten myself into?” Which one will you remembe
... See moreMark Thompson • Content Infotainer: Transform Your Content And Build ALoyal Audience (Content Marketing In The Real World)
Life Lessons
most storytellers — fail to realize that what happens inside a person’s head is far more compelling than what a person might say or do or what has happened to them.
Matthew Dicks • Stories Sell: Storyworthy Strategies to Grow Your Business and Brand
Because the story you tell resonates with a story your tribe members are telling themselves (or want to tell themselves). A story can… Meet people at their reality, letting them know they're not alone and that you understand their world. Establish your credentials, and show why you're qualified to take the lead. Explain why they are where they are,
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