The Diff | Byrne Hobart | Substack

When we buy a physical product, we accept that it won’t change in its lifetime. We’ll use it until it wears off, and we replace it. We can rely on that product not evolving; the gas pedal in my car will always be in the same place.

However, when it comes to software, we usually have the ingrained expectations of perpetual updates. We believe that if... See more

The basic forces don’t change, but the tactics have become more complicated. Moreover, we are seeing a new effect which was just barely visible in the prior decade, the piggybacking of one company’s offer on another to skip the chasm entirely and jump straight into hypergrowth. In the 1980s Lotus piggybacked on VisiCalc to accomplish this feat in t

... See more