GTM motions of 30 B2B SaaS companies

Lenny's Newsletter lennysnewsletter.com

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GTM can be boiled down to 7 motions. These are the tools to go from 0 to 1 on each: https://t.co/4VY0cRHl9j

Aakash Gupta

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A Strategist’s Go-To-Market Strategy Guide — rational vc

Iman Olya rationalvc.com

My biggest learnings from Jeanne DeWitt Grosser (ex-Chief Business Officer at @Stripe, now @Vercel COO): 1. What failed seven years ago now works with AI. In 2017, Jeanne tried to build a system at Stripe that would automatically personalize outbound emails based on company data. Despite working with world-class data... See more

Lenny Rachitsky x.com