From sauna socials to run clubs: Are community event leaders the new influencers?
voguebusiness.com
Saved by Amy Gallagher
From sauna socials to run clubs: Are community event leaders the new influencers?
The rise of micro-communities as cultural sanctuaries is remarkable. 🪩 As Boiler Room's research reveals, 65% of young people believe true self-expression emerges through authentic community rather than individual performance. This contradicts the prevailing narrative of a narcissistic youth culture obsessed with personal branding. 🏝️ I witnessed... See more