I have always used frameworks to force insight. It’s an old trick of rhetoric: start in front of a large audience with the sentence “There are three key aspects to [name of topic]...” and even if you only think of one at the beginning, the other two will always come to mind; to what I call the prepared mind. So my flip charts have been about forcin

directing attention through a process called framing. Both directly and indirectly, he tells you what to look for, influencing what you see—and what you miss. Framing