forbes.com
Research continues to show that while online shopping continues to grow across most demographics, the youngest customers, Gen Z’s remain very comfortable shopping in-store, particularly if it includes a high level of experience, both through tech and touch. Walker Sands research shows 59% of 18 to 25-year-olds prefer a “brand experience”, but it... See more
Sanford Stein • Retailing 2020 – 2030: taking a long view
Consumer demand for smaller scale and human-crafted versions of everything will grow in an AI world. While the future of work might lend itself to small business creation, let’s ****not forget the demand side of the equation. We are going to crave artisanal and story-driven sources and experiences. Why? As every big company floods the zone of our... See more
Scott Belsky • The Era of Scaling Without Growing & the Meaning Economy
“It’s very much about how the space makes you feel and how memories can be created there. Physical retail can bring so much to the customer that then the transaction will follow,” observes The Future Laboratory’s Buller. “Online shopping, social commerce, live-stream selling and all of those things have their place. But, in a physical space it’s... See more