Saved by Lígia Mattos
Five graphic trends to keep in your sights in 2025
Why Do So Many Brands Change Their Logos and Look Like Everyone Else?
Radek Sienkiewiczvelvetshark.com
Like many writers before me, I tend to lean on vague hand-waving when the need to define taste, or rather, good taste, arises. A common trope is to use the phrase US Supreme Court justice Stewart famously gave to describe obscenity, a similarly hard-to-describe bedfellow of taste, in 1964: “I know it when I see it.” In design, good taste can be kno... See more
Elizabeth Goodspeed on the Importance of Taste – And How to Acquire It
Creating a Brand Identity: A Guide for Designers: (graphic Design Books, LOGO Design, Marketing)
amazon.com
Something I found interesting about your monogram, or logo, is that it’s taken from the language of construction signs, a language that’s designed to be seen anywhere from far away. And, in an industry that’s about grabbing people’s attention on tiny screens, a logo that can be seen from 1,000 yards away fits the bill.
Thom Bettridge • VIRGIL ABLOH: “Duchamp is my Lawyer”
The 2025 State of Brand Presented by Red Antler
The 2025 State of Brand explores emerging branding trends including minimalist communication, subtle technology use, authenticity, optimism endorsement, and prioritizing human experiences to build lasting consumer trust and societal impact.
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