Given the overwhelming research that social isolation is a destructive force (loneliness, polarization, unhappiness), shouldn't one of the core responsibilities of a local news outlet be "things to do" (including with other people)?At one point I thought that this function had been so thoroughly taken by specialty firms (e.g. Time Out) or by... See more
Accounting Made Easy: Understand the 3 Golden Rules in Minutes1.Personal Account Rule:Debit the Receiver, Credit the Giver2.Real Account Rule:Debit What Comes In, Credit What Goes Out3.Nominal Account Rule:Debit All Expenses and Losses, Credit All Incomes and GainsSummary: • Debit (What Comes In) — Assets received, expenses incurred, or increases... See more
The OOH and TV ads are not only warm human snapshots of life. But the strategy is smart. It will increase the overall use of AI. About 70% of big brand growth comes from category expansion.I do think this could currently be for any AI provider, but if ChatGPT sticks to this positioning (human sidekick vs precision), they will eventually own it.
What if we were the generation who led a Love revolution?What if our destiny was to make togetherness triumph?What if we are bound to be remembered as those who praised the miracle of being alive - not just in words, but in the ways we lived, in how we held one another, and how we held the Earth?What if the only possible destination was... See more
Writing is a skill. It's a technology we developed to communicate with one another. It's not something innate to the human experience; we are not born knowing how to write. In fact, an entire society can thrive without a writing system. So because writing is a technology, a skill, it requires practice. It's a muscle you can strengthen. It's a craft... See more
Bescy Repository — a library of talks and case studies from two years of events. You’ll find examples of how behavioural insights have been applied to real-world sustainability challenges, such as:☀️ Using behavioural science to drive rooftop solar adoption (Kenneth Gillingham & Gordon Kraft-Todd, PhD)🌿 Inspiring people to protect biodiversity and... See more
Another warning light for the biosphere has just started flashing.The increasing acidification of the ocean - a process driven by the burning of fossil fuels - has crossed its safe limit for the first time ever, putting all marine life and ecosystems at risk.Ocean acidification is the 7th of 9 natural processes that regulate Earth’s... See more
Nobody cares that you launched a thing.A new website. A report. A newsletter. A campaign.Cool for you. But for the rest of us? Snooze.The announcement itself isn’t worth my attention.The value inside might be.So if you’re going to post “We’re thrilled to announce...” — stop right there.Instead:- Lead with the problem you’re tackling: “Too many... See more