Dopamine: The Currency of Desire
The analogy of information as sugar is not just rhetoric. A 2019 study by researchers at Berkeley found that information acts on the brain’s dopamine-producing reward system in the same way as food. Put simply, the brain treats information as a reward in itself; it doesn't matter whether the info is accurate or useful, the brain will still crave it... See more
Gurwinder • The Intellectual Obesity Crisis
Dopamine may play a bigger role in the motivation to get a reward than the pleasure of the reward itself. Wanting more than liking.
Anna Lembke • Dopamine Nation: Finding Balance in the Age of Indulgence
Dopamine may play a bigger role in the motivation to get a reward than the pleasure of the reward itself. Wanting more than liking.