
“Don’t try to be original. Just try to be good.” Paul Rand

Graphic designer and painter Paula Scher on how to make something great:
"Less is more and more is more. It's the middle that's not a good place."
"Less is more and more is more. It's the middle that's not a good place."
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”
- Antoine de Saint-Exupery
Be regular and orderly in your life, so that you may be violent and original in your work
— Gustave Flaubert
When you compete to be the best, you imitate. When you compete to be unique, you innovate.
David Perell • Peter Thiel’s Religion
Design is hope made visible.
You can live your life as the result of history and what came before, or you can live your life as the cause of what’s to come. You choose.
When talent doesn’t hustle, hustle beats talent. But when talent hustles, watch out.
When you work only for money, without any love for what you do in and of itself, your work will lac... See more
wearecollins.com • 101 Design Rules
But who are we — am I — trying to be original for? Myself, a client, a boss, a professor, Instagram, my mom, nobody at all? I think that it’s time to really think about who we’re creating for, so that we can strategize who deserves our originality, who deserves our efficiency, who deserves both, and who deserves neither. If there’s one thing I... See more