Saved by Ted Glasnow
Customer.io: The $400M HubSpot of Product-Led Growth
There’s a broad spectrum of VCs and founders, the latter of whom possess differing levels of capability to maintain high growth and continually raise equity dollars at inflated valuations. For example, there are many companies who raise an angel/seed round, then a Series A, spend most of it on customer acquisition which flows right into FB and Goog... See more
Alex Danco • It’s Not Debt, It’s Better: an Interview with Harry Hurst of Pipe
Typical enterprise software companies spend approximately 7-15% of their enterprise value on customer acquisition. L1 Web3 companies spend 29-95%.
Tomasz Tunguz • Tokens as CAC - Are Crypto Companies More or Less Efficient in Acquiring Customers? by @ttunguz
Instead, these companies use virality, freemium business models, untapped acquisition channels, unique hardware and software design, and memorable experiences that when combined, create a flywheel of growth that catapults these companies past competitors who stick to traditional marketing methods.
Sean Ellis • Startup Growth Engines
Pipe needs to simultaneously attract companies willing to sell their recurring revenue and investors willing to buy it.
Packy McCormick • Pipe: Business-Funding Fit
The product’s initial base of 55,000 users were also highly active; about half of them returned to the app at least once a week. The founders chose a freemium business model—the basic version of the app was free, with the option to upgrade to a paid pro version for a $49 annual subscription, and the conversion rate to the paid version was an extrao
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