We feel alive, capable, and purposeful when we overcome something difficult.

His logotherapy framework posits that humans thrive when they have a “why” to live for, often forged in hardship. A life too comfortable risks stripping us of that “why,” leaving us adrift like so many of us today.

In the words of Dr. Tom Finucane:

“In our pursuit of better living we’ve allowed comfort to calcify our natural movements and strengths. Without conscious discomfort and purposeful exercise—a forceful push against comfort creep—we’ll only continue to become weaker and sicker.”