Simple

A product should be simple, meaning it’s easy to understand and use. It should have a clean, intuitive interface and a straightforward user experience. The goal is to remove any unnecessary complexity that could confuse or frustrate users.

Lovable

A product should be lovable. This means it not only meets the user’s needs but also delights... See more

A good product is:

1. Innovative; it must have creativity


2. Useful


3. Beautiful


4. Easy to use


5. Unobtrusive, modest


6. Honest


7. Timeless ; it won’t become outdated


8. Doesn’t skip over any small details


9. Environmentally friendly and doesn’t waste resources


10. Not overly designed, “less is more”

If we roughly parallel Maslow, the Product Hierarchy looks something like (Figure 3), defining the levels as:

Meaningful

Identity, belonging, higher purpose. “Larger than myself.” Impact. Legacy.

Delightful

Exceptionally wonderful to use, eliciting a strong positive emotion. It goes beyond being visually appealing or sensibly designed. It is at least... See more