Brain Food: The Obvious Thing
mail.google.com
Brain Food: The Obvious Thing
the art of feeding your mind: a framework for conscious consumption
open.substack.com
But learning how to think with visual information (not just react to it) requires a different way of seeing, one that enables you to pause the instinctual labeling and stereotyping of the visual images you’re processing and see the individual elements in the image
Cliff Guren • Learning How to Un-See — Cliff Guren
The TL;DR
The data is clear: when it comes to improving conversion, try keeping it simple. This applies to marketing emails (skewing toward unformatted and conversational), landing pages (“ugly” but functional), and messaging (fewer lofty brand promises).
The data is clear: when it comes to improving conversion, try keeping it simple. This applies to marketing emails (skewing toward unformatted and conversational), landing pages (“ugly” but functional), and messaging (fewer lofty brand promises).
Surprising lessons from 20,000 experiments
Write down the basics.
Scott Berinato • Good Charts
In that spirit, here's some quick Things Many People Find Too Obvious To Have Told You Already: