A blog post is a very long and complex search query to find fascinating people and make them route interesting stuff to your inbox

A Blog Post Is a Very Long and Complex Search Query to Find Fascinating People and Make Them Route Interesting Stuff to Your Inbox

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f the history was search, the future is find – because finding what you want is increasingly hard. The needle in the haystack problem. Those who can help us find the best stuff, and connect us to the people we’ll most like (intellectually, romantically, artistically, demographically, and on and on), and steer us to the things we didn’t know we’d lo... See more

Brian Newman • | Sub Genre

if you want to find emerging and under-rated ideas, stop using algorithms.

These ideas are hidden and obscure. They’re the opposite of viral. Instead of relying on algorithms to find them, identify your favorite people and follow the people who influenced them.

David Perell • Algorithmic Blindspots - David Perell

Matt Yglesias and the Secret of Blogging

Max Read maxread.substack.com

A blog post is a search query. You write to find your tribe; you write so they will know what kind of fascinating things they should route to your inbox. If you follow common wisdom, you will cut exactly the things that will help you find these people.

Henrik Karlsson • A Blog Post Is a Very Long and Complex Search Query to Find Fascinating People and Make Them Route Interesting Stuff to Your Inbox

You want to rapidly extract as much information as possible, so you can figure out what you like and so that you can pattern match, and you want to communicate as much as possible, too, so you can filter people who wouldn’t fit you anyway (which is why keeping a blog is good).

Henrik Karlsson • Looking for Alice