Saved by Brice Budke
6 Months at Lovable and Why I Had to Throw Out Most of My Playbook
Traditional marketing isn’t the lever
Paid marketing, SEO, campaigns, nurture programs. They’re fine. They help. But they are not what moves an AI company right now. The real distribution is word of mouth, creator economy, and community. This all looks more like consumer growth patterns than traditional B2B. If your product isn’t getting talked