Brice Budke
@broblodke
Brice Budke
@broblodke
Whenever I get caught in “make-a-dent-in-the-universe” thinking, I ask myself WIIWAF (what if I were a frog?)
A natural response to death is to aspire to rupture space-time: found a company, or a name-recognition indie band, or a book that sells beyond your life. But who really makes a dent in the universe? Steve Jobs? Jonas Salk? Genghis Kahn?
... See moreHans Castorp raised his arms and made a face that said that a great many things were written, on both sides of the question, and that it was difficult to decide what was right and abide by it.
people who are able to remain interesting design “their lives to avoid [mode collapse] happening to them.” He suggests they do this by writing a lot and exposing themselves to information that contradicts them or is novel to them:
And he honestly did attempt not to judge what was alien to him, but simply to define and compare.
Traditional marketing isn’t the lever
Paid marketing, SEO, campaigns, nurture programs. They’re fine. They help. But they are not what moves an AI company right now. The real distribution is word of mouth, creator economy, and community. This all looks more like consumer growth patterns than traditional B2B. If your product isn’t getting talked