Most people don’t even consider identity change when they set out to improve. They just think, “I want to be skinny (outcome) and if I stick to this diet, then I’ll be skinny (process).” They set goals and determine the actions they should take to achieve those goals without considering the beliefs that drive their actions. They never shift the way

The most practical way to change who you are is to change what you do.

There are three layers of behavior change: a change in your outcomes, a change in your processes, or a change in your identity.