3-2-1: On comparison, consistency, and what’s not going to change

Amazon founder Jeff Bezos once said that he’s often asked what’s going to change in the next ten years. “I almost never get the question: ‘What’s not going to change in the next ten years?’ ” he said. “And I submit to you that that second question is actually the more important of the two.” Things that never change are important because you can put

... See more