#124 Design Symbols
Circles : Circles represent unity, wholeness and continuity.
Squares: Squares symbolize stability, order and structure.
Triangles: Triangles denote power, direction and energy.
Rectangles: Rectangles represent dependability, efficiency and practicality.
Curved lines: Curved lines suggest fluidity, flexibility and creativity.
Spirals: Spirals repres... See more
Squares: Squares symbolize stability, order and structure.
Triangles: Triangles denote power, direction and energy.
Rectangles: Rectangles represent dependability, efficiency and practicality.
Curved lines: Curved lines suggest fluidity, flexibility and creativity.
Spirals: Spirals repres... See more
Kylie Goldstein • The Psychology of Logo Design: The Impact of Colors, Shapes and Fonts
Why Do So Many Brands Change Their Logos and Look Like Everyone Else?
Radek Sienkiewiczvelvetshark.com
Most companies have logos, but few have been able to convert those logos into meaningful symbols. Because most companies are bad at communicating what they believe, so it follows that most logos are devoid of any meaning. At best they serve as icons to identify a company and its products. A symbol cannot have any deep meaning until we know WHY it e
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