The Psychology of Logo Design: The Impact of Colors, Shapes and Fonts

Circles : Circles represent unity, wholeness and continuity.

Squares: Squares symbolize stability, order and structure.

Triangles: Triangles denote power, direction and energy.

Rectangles: Rectangles represent dependability, efficiency and practicality.

Curved lines: Curved lines suggest fluidity, flexibility and creativity.

Spirals: Spirals repres... See more