10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
You quit everything that can’t go 10x from here, even if that means eliminating the best of what got you here.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
According to one of the most science-backed motivational theories ever, self-determination theory, there are three crucial components of high-levels of intrinsic motivation: Autonomy: You have freedom to do what you want, how you want, when you want, and with whom you want. Mastery: You have the freedom to continually elevate and evolve the artistr
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A core aspect of psychological flexibility is viewing yourself as a context, rather than viewing yourself as content.10,11,12 This enables you to not overly identify with your thoughts and emotions, since you’re not your thoughts and emotions. Instead, you’re the context of your thoughts and emotions, and as you change the context, the content chan
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Going 10x means you’re living based on the most intrinsic and exciting future you can imagine. That 10x future becomes your filter for everything you do, and most of your current life can’t make it through that 10x filter. What got you here won’t get you there.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
Structure your week for high performance and stack similar activities and meetings next to each other on the same day. Switching from different types of tasks, such as creative tasks to administrative tasks, is ineffective.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
When you embrace your Unique Ability, you stop worrying about what other people are doing. You stop competing entirely. But also, you realize in the realest sense who you truly are. You carve away everything that’s not “The David” and transform yourself into your most powerful, valuable, and genuine self-expression.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
Operating non-linearly based on past assumptions and norms: 2x. Operating non-linearly based on an exciting and seemingly impossible vision: 10x.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
Your life’s objective is to develop mastery in and fully express your Unique Ability. There’s nothing more important to master. There’s nothing more important to dedicate yourself to. It’s your work. Your life’s work, and if you don’t do it, no one else will.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
Almost everything is noise. Almost everything you’re now doing is a distraction from 10x.
Dan Sullivan • 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less
In order to become the best, you must embrace the art of quitting. Those who become the best don’t hold on to any 80 percent activity or identity for too long.