Britt Gage

“At the end of the day, organizations are human.”

Bryan Yuji Walker

Change Leadership Certificate Instructor & IDEO Partner

We get excited about our smart idea; we race it to market; we expect the cavalry to arrive and make this easier. But the reality is that doing a handstand “takes about six months of daily practice. If you think you should be able to do it in two weeks, you’re just going to end up quitting”—or, for the founders who endure, end up surprised by how... See more

A century-long vision allows you to build something that mostly ignores short-lived fluctuations in public perception or personal feelings. With a vision of that duration, you can think outside of yourself. If you couple that with a hum-drum process of Google Sheets and brain-trust meetings, you can build something meaningful.

There is something... See more

Necessary chaos embraces the uncertainty inherent to startups. Here are a few examples:

As growth accelerates and larger teams are needed, people stretch into new roles, teams scale and split, and new processes are formed.

After a promising call with a potential new customer, the product roadmap is re-prioritized to incorporate features that will... See more

Takeaways:

1. Sales becomes the second most common hire , after engineering.


2. A quarter of companies hired a product manager at this point.


3. Recruiters become a surprisingly common hire. I did not expect that. This is particularly true across some of the most unique startups, like Linear, Figma, Ramp, and Coda. Here’s Jori Lallo, co-founder of Linear,

... See more

The only reason you need venture capital is if (a) the technology is too expensive and you cannot self-fund it or (b) your product is going to catch fire too quickly. If done correctly, crossing the chasm should be inexpensive. Strive for cash-flow-positive and aim to change the value state of your company to attract investors and avoid constant... See more

That’s what -1 to 0 feels like: messy, confusing—squiggly. The hardest part is escaping. What ultimately leads you out of the mess is conviction, a state you must build incrementally and internally. And conviction and certainty are not the same.

For many people, -1 to 0 is also about deciding how you want to work. In a startup? In a big team? As a... See more

You can do what's called the board mission pledge where the people on your board are required as a condition of being on your board to pledge that they'll use their business judgment under Delaware law to support the mission, not just the narrow interest of shareholders. You can build, we call it an LTSPV, which is basically a financing instrument... See more

I believe “what effect do you want to have on people” is one of the most important questions we should ask when we are making something. Life isn't just a series of problems to be solved but experiences to be had.