Brian Sholis

* "The self-honesty required here isn’t a one-time thing, it’s an ongoing process.* You may find that doing the things you once did is no longer congruent with your inner climate. This gives you, roughly, two choices—either you flow with who you’ve actually become, or you slowly descend into a hollow parody of what you once were."

"I function like a more curated but less efficient version of GPT. My sentences are not generated by A.I., but they are largely the synthesis of my favorite authors."

"I enjoy reading human writing because I like getting mad at people. Perhaps the personal quality in writing is a happy accident, and a lot of journalism could be replaced with an

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- "the structure of the online environment right now seems to demand that superstar reviewers put up frequent updates. … But if you’re reviewing the kind of thing that is subtle, that takes a long time to really get to know, then the context of review has drifted really far from the context of use. So we’re evolving this perverse ecosystem centered... See more

- “… why are we seeing a resurgence in this trend now? I think the easiest factor we can identify is that more people entering the workforce are unafraid of textual interfaces, because they’ve been typing and messaging and tagging their friends online all their life.”

* “In the long run, there is a big difference between building an email list organically and buying a bunch of distribution through ads. It takes at least a year, usually two, for a publication to find its legs.”