Peter Swanson
@borborygmus
Peter Swanson
“You can’t talk butterfly language with caterpillar people.”
Trish Deseine
"I don't need time. What I need is a deadline." — Duke Ellington
The hard part about figuring out what customers want is figuring out that you need to figure it out
Nobody wants your product until they want what it enables them to do. To get this clarity about what someone wants to be able to do, you need to understand the struggle that caused them to shape that idea and motivation of an unmet goal. If you can uncover that, you have a good bet of solving the “right” problem.
What is the “right” problem to solve?
Ask it about music, and it can write you lyrics in the style of whoever you’d like. But it’s never listened to a great song, never heard one right when it needed to be heard.
The robot was quite good at copying my style, but much less good at writing anything meaningful. It could predict which words I would be most likely to use but it couldn’t make an original argument for me. Using the robot made me think a lot about the nature of writing and what goes in to its peculiar form of labor. AI tools fundamentally promise t... See more
Kyle Chayka • My writing robot
Creators are thinking about AI the wrong way.
Most creators are attracted to AI because they can use it to emulate the work of creators who have more resources.
Finally – an equalizer!
When that becomes true, when you CAN emulate the work of bigger creators, those creators will just adapt.
They will innovate and create content that once again c... See more