Bianca Aguilar

Technology is already making waves in many parts of rural Southeast Asia where the majority of the unbanked reside. Much of the change there is driven by cheaper mobile phones and affordable data plans.

Religious practices or norms could be a barrier or opportunity if implemented correctly, for digital products. It is unwise to simply replicate and expand services or products to countries with strong religious beliefs without considering the values.

Typography is a tool, Hui said, but not just for displaying words. Type reflects culture and influences it. “Chinese trends have always lagged by 10 years,” Hui said. “I really want to help the Chinese scene to catch up to the Western or Japanese visual language and culture. I hope Chinese will.” 

Hui said that the point of the project is not just an exercise in aesthetics, but an attempt to “decolonize” Chinese type. He intends to take it back to its roots before the influence of Japanese designers, and to free it from the cultural gravity of the mainland, where even typefaces come under the purview of the state. His research and