After establishing its FANography insight community, sports broadcasting leader ESPN has been able to bring market research in-house, saving approximately $650,000 in one year.
Collaborative, internet-native organizations like decentralized autonomous organizations (DAO) especially offer shared narratives (memes), economic incentives (money) and more flexible local governance structures (management) to move us in the right direction.
@ 50 mins, the evolution of language to describe colors: Someone studied languages & the emergence of colors: Red always comes first, blue is always at the end.