Andy Claremont
@andymci
Professional geek. Amateur dad. Surfing the web.
Andy Claremont
@andymci
Professional geek. Amateur dad. Surfing the web.
Community and
There’s a point in your work/career/journey when you reach an escape velocity of sorts from your peers and the world around you. What you offer to others is just different enough that you become your own category of one: nothing but you will do. Not better, different.
The reality is that there are many outcomes that we can support, marketing is just one of them. Content is another. As is research, events, product development. Community literally has the potential to support the entire organisation.
If we give them the room to breathe, creative works can live multiple lives. The works will stay online for years, decades even. It will make someone else’s work better, and potentially continue to create new value. Some creations are built for the moment, while some are built for a lifetime. But the secret is motivation. If a company decides one
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