Andrew McCluskey

The 1,000 True Fans Theory works for monetization but not for social impact. Your personal bubble is merely a business model; it’s not culture until your work breaks into other bubbles.

The goal of this series is not to present music as disposable background noise to be mostly ignored or tuned out , but the complete opposite — the goal is to present music that can engulf the listener, carefully selected works that can be fully appreciated (perhaps even enhanced) despite sometimes only having peripheral attention paid to them.