Andrew McCluskey

I often quote the example of a metal band who produced this one acoustic ballad. That ballad was great and ended up in a big editorial playlist, generating a lot of saves and listenership. However, the band suffered algorithmically. Algorithms learned that their music was adequate for ballad lovers, recommending it to more of them. When that... See more

Every once in a while, I meet a person who radiates joy. These are people who seem to glow with an inner light. They are kind, tranquil, delighted by small pleasures, and grateful for the large ones. These people are not perfect. They get exhausted and stressed. They make errors in judgment. But they live for others, and not for themselves. They’ve... See more

It’s easier to recognize beauty than it is to create it. You’re good enough to know that what you’re doing isn’t good, but not good enough to produce something great. When you find yourself in this frustrating limbo, the challenge is to never forget what got you there in the first place. Remember that thing that got you into the game.

Your love.... See more