Andrei Stoica

Interestingly, Hoffer also makes the repeated but less emphasized point that creative people— fulfilled creative people; Hitler was not alone among Nazi leadership in being a failed, frustrated artist—are less prone to subsume themselves in mass movements. Not because fulfilled creative people are smarter or more successful or wiser, but because... See more

EV likes to emphasise its search for “moonshot” projects – high-impact ways of changing the world. Take, for example, Recidiviz, a criminal-justice non-profit that Cowen funded. It has helped free 70,000 parole-eligible people, using data tools, who would otherwise have remained under supervision. Yet if you browse the winning projects, it becomes... See more

It’s like the lack of communal tables in restaurants.2 They’re good not so much because you can go and sit with other people, but so that your solitariness is better situated within a public space. Alone, but not isolated. It’s the difference between a club where everyone is clumped into their friend groups and one where everyone is facing the DJ.... See more

No amount of trend research will help if findings are not integrated much earlier in the strategy process.

What so many organizations get wrong about marketing today is that they treat foresight, cultural intelligence and social listening as downstream efforts.

Too often, every single day, we attempt to map already finalized products to a mismatched... See more

Here is how Plutarch, classical biographer par excellence, described his attraction to the stories of great men:

We may say, then, that achievements of this kind, which do not arouse the spirit of emulation or create any passionate desire to imitate them, are of no great benefit to the spectator. On the other hand virtue in action immediately takes

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