Comment “strategy” for the full 30m video on modern brand strategy @spr.ezza and I filmed with Air, featuring our friends @andjelicaaa and @craighillcompany
The creators: @✵nisi @mads @koliyanne @LEVi LOPEZ @Hannah Glenn ! My current favorite intellectual creators on here 🧠 #reading #brainrot #learning #philosophy #creativity
I don’t talk about it much but I do work at Google and I just want to contribute, as a small addendum to the wider conversation about AI, and how much it sucks, and how stupid it is, and how if you make garlic oil like it tells you to you will give botulism to your entire family -
The value proposition of the routine is that it becomes so ingrained it switches over from something you do purposely (hard) to something you do habitually (less hard). In other words, it disappears into the background, working quietly in service of your productivity without using up all your resources. This sounds useful, but I’m becoming less... See more
When some of us hear the word community we think of Instagram. We think of Reddit. Or abstract concepts like the LGBT community or mental health communities, nothing real or solid. Which is why whenever someone says something like online communities are a lifeline for young people! I feel like screaming because it’s just so bleak. What have we... See more
Great strategy isn’t about working forwards from backward-looking data in the form of numbers. It’s about working backwards from forward-looking data in the form of ideas.
Today, we go deeper into how omnivorism is used to distinguish. What we learn is that there are right versions and wrong versions of the same exact thing and the ability to articulate is what separates.
As usual, let me know what you think in the comments and I hope you have a wonderful holiday approaching ❤️