Agalia Tan
@agaaalia
Senior Strategist at We Are Social
RADAR Chapter Lead for Singapore
Agalia Tan
@agaaalia
Senior Strategist at We Are Social
RADAR Chapter Lead for Singapore
social media in 2026 and beyond
YouTube is the new Hollywood, entering the big screen with YouTube on TV.
YouTube is a portfolio of products: streaming, straight online video, and social video
exactly as james clear from atomic habits put it, it all grounds in identity rather than the things you do.
This also feels like the peak of noetic culture (2022/2023 trend)
hmm and love and dating
love and dating and hmm
the most manly drink, now for the girls
liquid fitness, fuel for masculinity productivity and advocating for unattainable aspirations and creating manufactured inadequacy to sell something they claim would fix it.
now, it’s becoming tailored to females, with handdrawn aesthetics, feminine palettes (pastel), naming e.g. Monster versus FLRT