Agalia Tan
@agaaalia
Senior Strategist at We Are Social
RADAR Chapter Lead for Singapore
Agalia Tan
bio.site
The discipline of reality-recognition is the discipline of propriety, and sommeliers have perfected this discipline.
If you want to create value and sustain value in a world of consensus collapse, there are three strategies toward cultivating propriety: 1. build a discipline around knowing what’s real by blending your senses , 2. give matters their... See more
If you want to create value and sustain value in a world of consensus collapse, there are three strategies toward cultivating propriety: 1. build a discipline around knowing what’s real by blending your senses , 2. give matters their... See more
Matt Klein • Reality Somms: How to Cultivate A Discipline of Knowing What’s Real
So what’s an organization to do? Either chase what’s hot indefinitely until burnout, or nobly reject growth and sustained relevance on a doomed quest for authenticity?
There’s a secret third posture:
Propriety
.
There’s a secret third posture:
Propriety
.
Matt Klein • Reality Somms: How to Cultivate A Discipline of Knowing What’s Real
AI is becoming emotional infrastructure at scale. 67% of people use AI for emotional support at least monthly; 15% daily; 43% weekly. One in five individuals would rely on AI emotional support even knowing it isn’t “genuine.”
CIP • How the World Lives with AI: Findings from a Year of Global Dialogues
AI as emotional infrastructure
what does this mean for friendships and relationships?
When social media users were asked what they want brands to prioritize most, more than half (57%) said they want the brands they follow to post more original content series, according to Sprout Social’s 2026 trends, which cited a Pulse Survey conducted last year.