Abhilash Rao
@abhilash
Abhilash Rao
I’m not sure I could advise an early-stage company to hire a full-stack, multiperson content marketing team in 2024. I might advise them to hire an editorial team or a multimedia team, but not a team to solely focus on SEO content.
Kevan Lee • 517. Do people still SEO? 🐸
IN THE VERY early days of Pixar, John, Andrew, Pete, Lee, and Joe made a promise to one another. No matter what happened, they would always tell each other the truth. They did this because they recognized how important and rare candid feedback is and how, without it, our films would suffer. Then and now, the term we use to describe this kind of
... See moreEd Catmull • Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
his book The Folly of Fools, Trivers argues that a contradiction lies at the heart of human intelligence. Our brains are simultaneously designed to seek out information and destroy that information after we acquire it. Specifically, our minds evolved to make sense of the world not in ways that are true, but in ways that help us survive. But once
... See morePassages Saved From iOS
Templates for growth vs customer success
Notion has really excelled in their use of templates, and it’s clear that people are highly engaged with them. They've crafted an experience where users feel they are not just using Notion, but are also interacting with a beautifully designed solution that addresses a specific problem. This approach has
... See moreDuolingo’s $6-Billion Growth Marketing Case Study: Guilt, Memes, & Engagement Strategy
chantellemarcelle.com
We can’t write off the danger of complacency, growing rigidity, imprisonment by our own comfortable habits and opinions. Look around you. How many people whom you know well — people even younger than yourselves –are already trapped in fixed attitudes and habits. A famous French writer said “There are people whose clocks stop at a certain point in
... See moreJohn Gardner • Personal Renewal
“What’s working, and how can we do more of it?” Sounds simple, doesn’t it? Yet, in the real world, this obvious question is almost never asked. Instead, the question we ask is more problem focused: “What’s broken, and how do we fix it?” - via Chip and Dan Heath, Switch: How to Change Things when Change is Hard
Quick Passages
Find the people you consider true practitioners, and study their work.
Watch and learn. Learning from the greats can be done from a distance and may not include a memorable anecdote or pithy saying. Ho’s biggest lessons came from observing the habits of practitioners like Rock and Lucas, not via a structured mentorship or dramatic episode. It’s by... See more
Watch and learn. Learning from the greats can be done from a distance and may not include a memorable anecdote or pithy saying. Ho’s biggest lessons came from observing the habits of practitioners like Rock and Lucas, not via a structured mentorship or dramatic episode. It’s by... See more
