Abhilash Rao
@abhilash
Abhilash Rao
There are several things IFTTT did poorly when compared to Zapier:
First, they did not target any particular audience. When you try to be all things to everyone, you end up being nothing to anyone.
Second, they did not follow the simple principle of show, don’t tell. Even in the simple image above, you can tell Zapier helps apps talk to one another.... See more
First, they did not target any particular audience. When you try to be all things to everyone, you end up being nothing to anyone.
Second, they did not follow the simple principle of show, don’t tell. Even in the simple image above, you can tell Zapier helps apps talk to one another.... See more
Product marketing and storytelling
How To Gain Mastery Over The Mind?
The method suggested to restrain the mind and bring it back to its focus is called ‘Dosha Drishti’. Dosha Drishti means seeing the limitation or faults of the objects to which the mind has strayed, again and again.
If you analyze your attachment or aversion to any object, you will notice that attachment or aversion... See more
The method suggested to restrain the mind and bring it back to its focus is called ‘Dosha Drishti’. Dosha Drishti means seeing the limitation or faults of the objects to which the mind has strayed, again and again.
If you analyze your attachment or aversion to any object, you will notice that attachment or aversion... See more
There has been a growing understanding about human cognitive biases and how they can affect decision making. Many of these are systematized and explained in Daniel Kahneman’s fascinating book, Thinking, Fast and Slow.4 For senior executives the most important seem to be optimism bias, confirmation bias, and the inside-view bias.
Richard Rumelt • The Crux: How Leaders Become Strategists
it makes it look like a choice between fun and excellence. However, this point is crucial: The growth mindset does allow people to love what they’re doing—and to continue to love it in the face of difficulties. The growth-minded athletes, CEOs, musicians, or scientists all loved what they did, whereas many of the fixed-minded ones did not.
Carol S. Dweck • Mindset - Updated Edition: Changing The Way You think To Fulfil Your Potential
If you’re building a similar type of product, Ofstad’s advice is to keep the feedback loop extremely tight and loosen your expectations around what your MVP “should” look like. “We'd sit down with our customers to see what they were using the product for. With horizontal products, you build this very generic thing and the cool part is seeing how... See more
First Round Capital • Airtable's Path to Product-Market Fit
How Product Market Fit evolves in horizontal products
In psychology, valence refers to the positive or negative emotional value associated with a particular stimulus, event, or object.
And the Valenceeffect is our tendency to overestimate the likelihood of positive things happening and, in return, underestimate the probability of negative consequences.
Which, of course, skews our decision making .... See more
And the Valenceeffect is our tendency to overestimate the likelihood of positive things happening and, in return, underestimate the probability of negative consequences.
Which, of course, skews our decision making .... See more
Link
3 examples of how to use it in marketing
Use a Grounding Visualization Technique You can also use a visualization technique to bring your attention and focus to the body. One great example of this comes from Loren Shuster, chief people officer at the Lego Group, who explained that when he has important meetings or presentations, he takes five minutes to ground himself in his body by
... See more