Abhilash Rao
@abhilash
Abhilash Rao
To improve the quality of life through work, two complementary strategies are necessary. On the one hand jobs should be redesigned so that they resemble as closely as possible flow activities—as do hunting, cottage weaving, and surgery. But it will also be necessary to help people develop autotelic personalities like those of Serafina, Joe, and
... See moreMihaly Csikszentmihalyi • Flow: The Psychology of Happiness
The success of pre-mortems, however, hinges on one key factor—phrasing the question as if the outcome is certain. In our case, that means we have to consider that the product or service did fail, not that it might fail.
Teresa Torres • Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value
A person’s emotional response to a brand and its marketing will depend on many factors. An increasingly important one is the brand’s authenticity.29 Brands such as Hershey’s, Kraft, Crayola, Kellogg’s, and Johnson & Johnson that are seen as authentic and genuine can evoke trust, affection, and strong loyalty.
Kevin Lane Keller • Marketing Management, 15/E With Indian Case Study
How Notion Does Marketing: A Deep-Dive Into Its Community, Influencers & Growth Playbooks
First Round Reviewreview.firstround.comWhat has been your biggest mistake, what was the lesson learned from it?
Originally Answered: What has been your biggest mistake and the lesson learned from it?
The general class of mistake has been to focus on the wrong things.
I generally let myself get a little bit too overcommitted, which causes me to not spend enough time thinking about what I... See more
Originally Answered: What has been your biggest mistake and the lesson learned from it?
The general class of mistake has been to focus on the wrong things.
I generally let myself get a little bit too overcommitted, which causes me to not spend enough time thinking about what I... See more
Quora Session with Sam Altman
Sam Altman
9am to 9pm, 6 days a week?!
We need to be strong in a moment of crisis by saying, yes, it can be done. And if we’re in a race between bad catastrophe and some kind of beginning prosperity for all — when you’re in a race that intense, you don’t want to sit down on the ground and start crying. Oh, we’ve lost already.
Quick Passages
A good positioning has one foot in the present and one in the future. It needs to be somewhat aspirational so the brand has room to grow and improve. Positioning on the basis of the current state of the market is not forward looking enough, but at the same time, the positioning cannot be so removed from reality that it is essentially unobtainable.