Yaro Celis

In short, what would a brave person do? or even better, What would a confident person feel and do?

Other issues were: Battery power - When using Flash battery power drains faster as opposed to other more efficient technologies such as H.264.

The gray areas in life usually arise when we haven't decided what we believe.

Facebook end up acquiring Instagram for $1 Billion in 2012.

This memo was also famous for breaking P&G's "one-page memo" rule! He shares an outline of what "Brand Man" should do in order to successfully market their brand.

If you never draw a line in the sand and clarify what is really important to you, then you'll end up doing what's expected of you. When you don't have a clear purpose driving you forward, you default to doing what other people approve of. We're not sure what we really want, and so we do what we think other people want.

If we stop and think about our life decisions, we can see that we are standing on a burning platform. And, we have more than one explosion - we have multiple points of scorching heat that are fueling a blazing fire around us.

This is Andrew "Boz" Bosworth's strategy memo on how FB should approach ads. Boz is a personal friend of Sriram and ex-colleague and this memo, sent in December 2012, showcases Bosworth's strategy skills.