Xuanling11

Mark Gainey and Michael Horvath, cofounder of Strava practically wrote the playbook for going after a small niche first with their pre-2000 bubble startup Kana Communications and later with Strava.

Picking the right niche: they had to start with an underserved niche with a high propensity to pay and work their way downwards.

Grass roots recruiting:

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A community member drafts a brief for a short film or animated series. Token holders — community members who have obtained either NFTs or fungible “social tokens” that give multiple holders equal governing weight — could vote to approve the brief, and allocate an initial budget for it. Production companies could then respond to it, creating a... See more

In the last decade, blockchain technology and crypto have been laying the foundations for an alternative reality in which humans interact and organise themselves without the mediation of a third party. Crypto currencies are a US$2T asset today and billions of dollars are being traded globally without the need of a bank or intermediary, with... See more

Here are steps to create your GTM strategy: Identify the buying center and personas -> Craft a value matrix to help identify messaging -> Test your messaging-> Optimize your ads based on the results of your tests before implementing them on a wide scale -> Understand your buyer’s journey -> Choose one (or more) of the four most common sales

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Crypto is yet another polarizing topic these days. Some people are trying to figure out what the hell is going on with it, while most everyone else seems to have already made up their mind, and they usually don’t like to have their decisions questioned.

The emergence of big data and Artificial Intelligence (AI) technology is reshaping the world. While the technological revolution improves the quality of our life, new concerns are triggered. The superhuman capability enables AI to outperform human workers in many data- and/or computing-intensive tasks. Also, digital superpowers are showing

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