winnie chou

What is something you would be proud to fail on, if you had the courage to attempt it?

the objects we love most develop their own mythology

"Referring the matter to a committee can be a device for diluting authority, diffusing responsibility and delaying decisions."

“Tell me who your enemy is, and I will tell you who you are.”

If it helps to visualize chalkboard decisions, imagine standing at the base of a 2000m mountain with two paths in front of you. You can only see the next 100m of each, and one path looks easier. If you only consider what you can see, you'll choose the easier path. Only after you walk the first bit do you realize that choosing the easiest visible... See more

"Move toward the next thing, not away from the last thing.

Same direction. Completely different energy."

"You can cold email nearly anyone, but nearly everyone overlooks how powerful it can be.

Sending one email each week that feels like a stretch can change your life. Will you get turned down? Sure, most of the time. But you only need one to pay off for something amazing to happen.

Take your time, write a thoughtful message, and muster the courage to... See more

"Be guided by beauty. I really mean that. I think pretty much everything I've done has had an aesthetic component—at least to me. Now, you might think, "Building a company that's trading bonds? What's so aesthetic about that?" What's aesthetic about it is doing it right. Getting the right kind of people, and approaching the problem, and doing it... See more