Will Cooper
@willcooper
Will Cooper
@willcooper
One of the most intelligent case studies in design is the Chinese tea cup. They’re made without handles simply because if it’s too hot to touch, it’s too hot to drink.
Humans naturally want to add more. Add a cardboard sleeve, add a warning on the outside of the cup, add a handle. The result of all these things never cools down the actual contents.
... See moreEpic drums and base and full on orchestra
Outcome of not doing AML.