As people contort themselves to please the algorithm for short-term payouts, there’s even more of the less legible, less liquid, but ultimately more important long-term value up for grabs for you if you continue to just be yourself and talk about whatever lights your fire, algorithm be damned.
It’s insane to me this dude in the height of his career and power with a bright future ahead of him had the wisdom to slow down and be introspective and choose to broadcast his vulnerability with a emphasis on bettering oneself despite the inevitable backlash, understanding the people dogging on him are the same people who need that message the... See more
That means trust and signal are more important than ever.
In my opinion, the guiding light for your content should be to curate the best possible ideas in one place. Your brand is a collection of all the ideas you care about, in your own words,... See more