Tessa Lacy
@tlacy
Tessa Lacy
Cross-pollinate ideas from different industries, disciplines, and places. Surround yourself with a diversity of people and develop a variety of skills. The space between ideas will give you a fresh perspective that you can use to problem solve and come up with new ideas.
David Perell • How to Maximize Serendipity
For me, creativity isn’t born when everything is tidy and separate. It comes from cross-pollination, unexpected combinations, and head-on collisions between things that don’t necessarily go together.
-Painter Brian Rutenberg
Best explanation I've seen of what makes a "brand"
By Scott Thomas, via @jessicahische https://t.co/noYygFHMdZ
If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.